Following the description of the Nivea Visage Essentials line, we have now a closer look to the “valorized” products, with a clear added value, built around strong claims and star active ingredients (anti-aging, acne-prone skin products, whitening products…etc).
The “valorized” lines of the Nivea Visage range are organized classically by answers to a skin problem :
– acne-prone skin / oily skin : Pure-Effect / Nivea Young
– moisturization : Aqua Sensation
– lack of glow : Natural Beauty
– wrinkles : Q10
– lack of firmness : Expert Lift
– mature skin : Vital
– dark spots : Sparkling Glow / Sparkling White / White Cell Repair / Aclarado Natural
– in need of “naturality” : Pure & Natural
Pure Effect
Nivea Young
(replaced in most countries by Pure Effect – see article on CosmetoScope)
Aqua Sensation
Natural Beauty
Q10
Expert Lift
Vital
Sparkling Glow
(in India)
Sparkling White
(in China, Hong Kong, Taiwan, Philippines)
White Cell Repair
(in Vietnam and Thailand)
Aclarado Natural
(in Mexico and Central America)
Pure & Natural