Interesting step into “clean” claims : the brand Wet’n Wild is launching 4 brushes claimed to be cruelty-free and vegan.
How this can be claimed on brushes ? Probably thanks to the use of synthetic fibers rather than animal hairs.
Closer look at cosmetic industry
Interesting step into “clean” claims : the brand Wet’n Wild is launching 4 brushes claimed to be cruelty-free and vegan.
How this can be claimed on brushes ? Probably thanks to the use of synthetic fibers rather than animal hairs.
